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Lockdowns & COVID Fuel Renewed Interest In Vitamin D


“A whopping two out of three consumers are concerned they are not getting enough vitamin D, according to a new survey.” [Source:]


Many people only associate the ‘sunshine vitamin’ with its role in promoting bone mineral density, as it ensures that the essential bone-building mineral calcium is transported within the body. But the importance of calciferols (the scientific name for the vitamin D group) is much broader than this.

Examples of vitamin D’s additional benefits include its role in muscle activity, and thus also the cardiovascular system and overall physical performance; its role in the regulation of hormone production, with implications for blood sugar and blood pressure; the part it plays in the normal maturation of cells (skin, mucous membrane, etc.); and the protection it affords against inflammatory diseases such as multiple sclerosis and Hashimoto’s thyroiditis, as well as against breastprostatepancreatic, and other types of cancer.

To read how, following growing recognition of the role of vitamin D in protecting against Covid-19, Boris Johnson’s government is planning to distribute free supplements to millions of elderly and vulnerable people in England, read this article on our website.